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What is guest posting?

Guest posting, also known as guest blogging, is the activity of submitting a post to another person’s blog in order to establish connections, visibility, authority, and links.

Benefits – benefits of guest posting for SEO.

Guest blogging provides a good potential to acquire a link back from another website, in addition to the other marketing advantages. Guest blogging allows you to build a relationship with the blogger who will host your article, gain more exposure from their audience, and develop authority within an audience. In guest blogging it is a win-win situation for both website owners who want to rank better in search engines and writers who want to attract more readers to their blog.

DA

Domain Authority is a search engine ranking score that forecasts how well a website will rank. Guest blogging is an excellent strategy to increase your Domain Authority.

Relevancy

Guest blogging allows you to increase the relevancy of your links with better control than other link-building strategies. Guest blog posting also enables you to target the appropriate people for your link.

Topical

Topical refers to the relevancy of a website’s content to a certain topic or term. It is the technique through which a search engine determines how relevant a certain webpage or website is to a topic or keyword.

Branded

This is the technique of coming up with a name, symbols, or graphics that reflect who you are, why you are, and how your intended audience should view you.

FAQ about guest posting

What type of anchor links should you use for guest posts?

Branded: the name of your company, such as Page One Power, P1P, or pageonepower.com. Keyword-rich: the exact keyword for which you wish to rank, such as “link building agency,” “link building firm,” or “link building service.” Partial match: a portion of the precise term you wish to rank for, such as “Page One Power is a link building firm,” “this company that specializes in links,” and so on. URL: the page’s entire or partial URL, for example, http://www.pageonepower.com/videos/seo-quick-tips-anchor-text-with-page-one-power. White noise: this that, link, click here, and so forth.

Why should your guest post come from a relevant website?

Guest bloggers typically post for comparable sites in their sector in order to: Drive traffic back to their website.

Why is domain authority important in guest posting?

The higher your domain authority (DA), the more likely you are to have high traffic and rank. For these reasons, your guest post will most likely do well on high-DA sites, since the material will be accessed by thousands of individuals who are connected to the authority blog.

Why should you not pay for guest posts?

I would not advocate this activity since the danger is not worth the return in the long term. Paying for links is against Google’s rules, and if you are discovered doing so, you will face a manual penalty.